Gracie Hunt, of Chiefs’ Hunt family, supports family-friendly Super Bowl halftime option 

An alternative Super Bowl halftime show could offer families a better option when the NFL picks performers who divide fans, Gracie Hunt says.

Hunt, the daughter of Kansas City Chiefs owner Clark Hunt, recently appeared on Fox News Channel’s The Will Cain Show, and she praised Turning Point USA and its CEO, Erika Kirk, for planning an alternative halftime program during the 2026 Super Bowl. The group created the idea after the league selected controversial artist Bad Bunny for the official show.

The NFL has faced backlash over its selection due to Bad Bunny’s strong opposition to President Donald Trump, his criticism of federal immigration agents and his use of questionable, even Satanic, themes in his music videos. Hunt said she appreciated Kirk stepping forward with an alternative.

“I really respect Erika for all that she’s done, especially with creating a halftime show for America,” Hunt said. “You know, children are young; they’re impressionable. Young women, young men, and everyone, they just need someone to look up to.”

The younger generation looks for people like Kirk who model responsibility and purpose, said Hunt, and youth are “hungry for a deeper ‘why.’ They are hungry for Jesus.”

Hunt noted football still has deep roots in American culture and said the sport should avoid drifting into entertainment choices that alienate parents.

“As someone who doesn’t yet have young children of my own, I can’t imagine how difficult that is to navigate,” she said. “But I think she’s done an incredible job leading Turning Point, leading young women, and really leading an alternative for young Americans. Football’s becoming the world sport, but at its heart it’s America’s sport, built around family.”

Hunt also pointed to her grandfather, Lamar Hunt, who named the Super Bowl. He wanted the event to stay focused on the game itself, she said.

“When my grandfather named the Super Bowl, he intended it to be something children and families of all ages could come together and watch and really believed that the game should come first – that football is the attraction and that it didn’t need to compromise its character or rely on cheap appeal to draw an audience especially when that approach can alienate so much of the fan base.”

Hunt called for the league to choose future performers who reflect the values it highlights during the season, such as honoring communities and the military. She mentioned Jason Aldean and Taylor Swift as examples of artists she would welcome on the stage.